MSA Knowledge Standards are the essential source of knowledge you need to achieve success.
The MSA Knowledge Standards highlight the core knowledge, skills and abilities needed to perform the daily responsibilities of a nonprofit retail professional. Knowledge Standards are the basis for all of MSA’s learning initiatives, including webinars, live learning session topics, Museum Store magazine articles and a myriad of MSA publications.
Knowledge Standards were developed by a task force of qualified and experienced nonprofit retail professionals whose goal was to give MSA members an essential source for the knowledge and tools needed to achieve business success. By participating in programs based on Knowledge Standards, members increase their credibility as a business resource and make their stores a valuable asset within their institutions.
MSA’s goal is to assist members in furthering their career paths. Knowledge Standards are a comprehensive summary of what nonprofit retail professionals need to know. They are more than a list of responsibilities. They help you validate your current position, guide your institution’s understanding of a nonprofit retail enterprise and serve as a road map to your professional growth.
Here are the eight Knowledge Standards with brief descriptions. MSA members can access full descriptions of the learning content for each Knowledge Standard. Members can log-in here.
Creating a plan for the purchase, development and display of merchandise.
Management of the interactions between the customer and the nonprofit retail team.
The ongoing management of the store and its related sales outlets.
A comprehensive system of controlling, measuring and maximizing fiscal performance.
Skillful management of personnel, both paid staff and volunteers.
The exchange of information for successful outreach to all audiences.
Development of relationships that enable a successful nonprofit enterprise that financially supports the institutions mission.
Planning, development and implementation of strategies that ensure long-term business success.