About

overview

Who we are and how we serve our community

committees

The people who make it all happen

board of directors

Meet MSA leadership

contact us

Get in touch with us

staff

Your Museum Store Association contacts

donate

Ways to support our nonprofit organization

membership

Join or renew

How to join MSA or renew Membership

shoptalk

Our  online community platform

membership Directory

Members only access

chapters

Leadership at the local level

MSA MEMORIAL SCHOLARSHIP

An opportunity for professionals with budget challenges to attend MSA FORWARD

RECOGNITION AWARDS

The 2024 MSA Recognition Award winners

MSA NEXT

Emerging industry professionals

BUYER'S CHOICE AWARDS

Recognizing creativity and innovation in retail products showcased at MSA FORWARD

JOB SOURCE

Your one-stop career resource center to find and prepare for your next opportunity

education

Educational Recordings

Searchable downloads of all educational
sessions for members and non-members

publications

Providing ideas and methods to help store operators and employees

msa forward

Past conferences with links to session recordings, awards, exhibitors, and more. 

resource library

Curated content library for our members

Upcoming Live Webinars

What is ON for live digital events

MSA Blog

Articles written by subject matter experts to inform and educate

Knowledge standards

The foundation of nonprofit retail

Events

COMMUNITY CALENDAR

The schedule of webinars and events with descriptions and links to registration pages

msa forward conference

Where to find information about MSA FORWARD Conference and Expo

market Events

MSA events at wholesale gift markets

museum store Sunday EVENT

Annual Museum Store Advocacy Day

RECOGNITION AWARDS

The MSA Recognition Awards acknowledge the essential role that nonprofit retail professionals and museum store vendors play in the success of cultural institutions. The awards provide MSA members with an opportunity to be recognized, and awarded, for the extraordinary work they do. Receiving a MSA Recognition Award can go a long way toward advocating for your store internally or for promoting your products to buyers.

Congratulations to the 2024
Recognition Award Recipients

Best Visual Merchandising

The Museum Of Flight

the museum of flight recognition award

This award recognizes excellence in visual merchandising by an institution. Nominations were evaluated based on the creative use of resources, collaboration, and how well the display extends the museum experience.

Best Product Development

The National WWII Museum

The National WWII Museum recognition award

The Best Product Development Award recognizes excellence in product development by an institution. Nominations were evaluated based on the fulfillment of the institution’s mission, achieved sales goal, collaboration and marketing efforts.

Best Store Web Presence

Museum of Fine Arts, Boston

Museum of Fine Arts, Boston recognition award

Recognizing excellence in web presence by an institution. Nominations were evaluated based on collaboration, innovation, customer-need orientation and responsiveness, quality, and service.

Best Advertising or Marketing

Scott Family Amazeum

Scott Family Amazeum recognition award

This award recognizes excellence in a marketing activity that showcased a museum store, brand, special event, or product for an MSA member. Nominations were evaluated based on campaign creativity and innovation.

Best Museum Store Sunday Event

Chrysler Museum of Art

Chrysler Museum of Art Recognition award

This award recognizes excellence in a Museum Store Sunday special event at an institution. Nominations were evaluated based on creative elements used, how Museum Store Sunday mission/event focused the store or event is, any Museum Store Sunday collateral used, and its marketing plan.

Best Pop-Up Store or Store Special Event

Eastern State Penitentiary

Eastern State Penitentiary Recognition Award

Recognizing excellence in a pop-up store or store special event at an institution. Nominations were evaluated based on creative elements used, how mission/event-focused the store or event is, any increase in sales, and its marketing plan.

MSA Vendor of the Year

MODGY

Modgy recognition award

The Vendor of the Year recognition is awarded to a vendor who collaborates, works with, and supports the MSA. Nominations were evaluated based on collaboration, innovation, customer orientation, quality, and service.