Shop Talk: How Museum Retail Stores Elevate Visitor Experiences (DATA)

A museum’s retail shop can have a much bigger impact on guest satisfaction than leaders may realize. Here’s the data. 

The research is clear: These experiences can play a meaningful role in reinforcing the uniqueness of both an organization’s mission and the individuals who support it; they can help attract, renew, and retain members; and they can help commemorate and reinforce positive memories made during a visit.

Enjoy this blog repost courtesy of Impacts Experience and Know Your Own Bone by Colleen Dilenschneider

To read more, visit https://www.colleendilen.com/2023/05/24/shop-talk-how-museum-retail-operations-elevate-visitor-experiences-data/. ”

Colleen Dilenschneider, Founder and Managing Member of Impacts Experience 
Widely regarded as a leader of the next generation of nonprofit executive management, Colleen oversees multiple audience engagement initiatives on behalf of clients in the nonprofit and cultural sectors. Colleen uses data to both identify and predict emerging market opportunities and helps nonprofit organizations maintain their relevance and secure their long-term financial futures by building affinity with their onsite and virtual audiences.