Who we are and how we serve our community
The people who make it all happen
Meet MSA leadership
Get in touch with us
How to join MSA or renew Membership
Our online community platform
Members only access
Leadership at the local level
An opportunity for professionals with budget challenges to attend MSA FORWARD
A full list of institution recipients by year for the MSA Recognition Awards
Emerging industry professionals
Your one-stop career resource center to find and prepare for your next opportunity
Where MSA vendors can find opportunities to be recognized by MSA buyers
Searchable downloads of all educational
sessions for members and non-members
Providing ideas and methods to help store operators and employees
Past conferences with links to session recordings, awards, exhibitors, and more.Â
Curated content library for our members
What is ON for live digital events
Articles written by subject matter experts to inform and educate
The foundation of nonprofit retail
The schedule of webinars and events with descriptions and links to registration pages
Where to find information about MSA FORWARD Conference and Expo
MSA events at wholesale gift markets
Annual Museum Store Advocacy Day
The MSA Awards program could only happen with the collective participation and hard work of leadership, staff, and MSA members. A special thanks to everyone who volunteered and participated in the nomination and voting process to bring this essential element to our...
What do Space Invaders, the Pre-Raphaelites, a free lunch, and a digital workspace all have in common? Without giving too much away for the full answer to that question and more, you’ll need to attend the Friday afternoon MSA FORWARD education session...
Shop Talk: How Museum Retail Stores Elevate Visitor Experiences (DATA) A museum's retail shop can have a much bigger impact on guest satisfaction than leaders may realize. Here's the data. The research is clear: These experiences can play a meaningful role in...
By Laura Murphy and Amy Grigg Howiler Congratulations! It's time to retire from the museum world. Whether you are taking a break until your next career move or leaving it all behind for that TikTok Around the World Cruise, leaving the museum world will be a big step....
At the end of the year, we become focused on so many things; 4th quarter sales, celebrating the holidays with family, friends, and co-workers, and what resolution or goal to attain in the New Year. Â Sometimes we gaze in the rear-view mirror of life and get a glimpse...
By Jonathan Ochart, Founder & CEO of The Postcard Agency Everyone has a story to share, and anyone and everyone with an email account has the ability to pitch their stories to the media. You can only imagine how fatigued...
