Who we are and how we serve our community
The people who make it all happen
Meet MSA leadership
Get in touch with us
How to join MSA or renew Membership
Our online community platform
Members only access
Leadership at the local level
An opportunity for professionals with budget challenges to attend MSA FORWARD
A full list of institution recipients by year for the MSA Recognition Awards
Emerging industry professionals
Your one-stop career resource center to find and prepare for your next opportunity
Where MSA vendors can find opportunities to be recognized by MSA buyers
Searchable downloads of all educational
sessions for members and non-members
Providing ideas and methods to help store operators and employees
Past conferences with links to session recordings, awards, exhibitors, and more.
Curated content library for our members
What is ON for live digital events
Articles written by subject matter experts to inform and educate
The foundation of nonprofit retail
The schedule of webinars and events with descriptions and links to registration pages
Where to find information about MSA FORWARD Conference and Expo
MSA events at wholesale gift markets
Annual Museum Store Advocacy Day
Big Ideas from AAM’s Annual Meeting (and How They Fit into Museum Retail Stores), Part 2: Embracing Change Part 2: Embracing Change You’ve probably heard some of the statements attempting to summarize the scope of propulsive changes in our culture today: More data has...
How Museum Stores Support Their Institutions and the Community At-Large Part 2: Embracing Change Throughout my 30 years as a museum retail professional, I have often had to explain to others how museum stores support their institutions and the public at-large. These...
Motivating Staff Members: Cash Is Not King Recently, MSA President Susan Tudor asked for suggestions from other MSA members on ShopTalk for ideas that would help motivate employees to convert visitors to members. I replied to Susan in a private message, and she...
PRO-File: Katherine Kornblau Katherine J. Kornblau is the founder and president of KJK Jewelry, Inc., which specializes in working with museums and other cultural institutions to create custom jewelry that complements collections and exhibitions. Katherine studied art...
Museum Product Photography With an iPhone: The MSA Photo Challenge We all know that smartphone photography is key to selling products in this digital age. At MSA FORWARD in San Diego, I led a “hands-on” education session on product photography with an iPhone. I shared...
My Two Favorite Weekends of 2018 Were Both Spent at MSA Chapter Meetings I’ve been a member of MSA for over 10 years, but it wasn’t until 2018 that I learned a secret that I’m going to share with you: MSA regional chapter meetings, most of which take place in the...
